About Us
Welcome to Woosh Market Research
Our Story
Where Perception Research Meets Strategic Growth
After working over three decades in the marketing industry, we discovered several things missing from clients’ learning to position their products and services in their respective markets.
Marketing agencies and marketing departments aren’t doing the appropriate research to truly understand the market and customers for many industries. There was no effective perceptual market research being performed. Things you can’t learn from doing a “Google search.” No company was focusing on perception management in marketing.
Companies and agencies are positioning products and services based on internal perceptions of what they think a market needs – but they leave the actual market dynamics and customers out of the equation.
At Woosh, we knew it could be done better. We created a proprietary approach to all things market research. We are a real partner in your business’s success. We are your mentors through learning everything needed to be successful in positioning your products or services.
Whether you need guidance on product development and commercialization or need expertise with ideation and designing a new product or service. We have the knowledge and experience to effectively guide you through this journey.
We start every project with an appropriate level of Perceptual Mapping, so everyone is on the same page in understanding all the dynamics of a given market and target customer.
Accelerate Your Business Growth With 75+ Years of Market Research Expertise
Whether you are a budding startup company looking to establish yourself in the market, or a seasoned business wanting to amplify your brand’s awareness and reach, we have you covered.
Our savvy market research consultants bring over 75 years of combined experience in a variety of different industries. We consult on every area of market research from product commercialization strategies to feasibility studies and probability of success models.
Empowering Your Team Through Knowledge Transfer
Custom Market Research Strategies
We believe in tailoring our approach and recommendations based on our proprietary Perceptual Mapping process and your unique goals. This is the best way we have found to meet the desired outcomes for your business.
We also love to share our knowledge! We offer training and seminars designed to provide the information needed to grow your in-house market research skills. We provide either full-time or fractional research consulting services to help you set up everything in-house and reach a point where you won’t need to outsource your market research or marketing strategies and implementation.
If you just need people to roll up their sleeves and help you get things done; we are on it! From managing social media, PPC, emails or anything digital to orchestrating show-stopping events and creating PR that wows your target audience, Woosh Market Research partners with marketing services provides who can perform whatever level of marketing support services you need.
If you are ready to dive in headfirst or just dipping your toes into market research waters,
Woosh Market Research is here to help you make whatever splash you want.